Extreme Self-Marketing

Extreme Self-Marketing

Extreme Self-Marketing This is not all about Jeff Koons It should probably come as no surprise that Jeff Koons at points in his career has hired “image consultants”—professionals who give advice on cultivating and presenting an appealing persona. The artist got his...
Courting the Dealers

Courting the Dealers

Courting the Dealers To the young or emerging artist, the art world may seem like a forbidding maze, a complicated circuitry of inside contacts and arcane codes almost impossible for the newcomer to crack. How can the artist without affiliations approach a dealer?...
Studio Visits Revisited

Studio Visits Revisited

Studio Visits Revisited   In the fall of 2013, I published a story in ARTnews called “Show and Tell: The Dos and Don’ts of Studio Visits,” which went the art-world equivalent of viral—that is to say, scores, possibly hundreds, of people shared on Facebook...
A.A. for Artists (Not What You Think)

A.A. for Artists (Not What You Think)

A.A. for Artists (Not What You Think) In his 2012 novel Back to Blood, Tom Wolfe devotes a chapter to the art-fair feeding frenzy that is Art Basel Miami Beach, introducing a minor presence named Marilyn Carr, who is known to her principal client as “A.A.,” short for...
10 Smart Tips (and Reasons) for Using Social Media

10 Smart Tips (and Reasons) for Using Social Media

10 Smart Tips (and Reasons) for Using Social Media When I was writing regularly for ARTnews and the Wall Street Journal, I checked into Facebook only sporadically, usually when I was in the middle of transcribing a dull interview or blocked in writing a story. It was...